Prompts
Marketing

Pricing page review

Find what makes a pricing page confusing or risky to buy from, with a concrete fix for each issue.

by Appndo

Tested on GPT-6.1 Sol, Claude Opus 5.5, Gemini 3.8 Flash · Verified Oct 27, 2026

The prompt

Review this pricing page as a potential customer would read it.

Pricing page text:
{{pricing page}}

Who usually buys:
{{customers}}

1. In two or three sentences, say which plan a typical customer would pick and how sure they would be.
2. List the issues, most costly first. For each, quote the wording, say what a buyer would misunderstand or worry about, and give a rewrite or fix.
3. Check for missing facts a buyer needs before paying: limits, what happens at a limit, billing period, taxes, cancellation and refunds, trial terms, and what counts as a seat or unit. List each that is missing or unclear.
4. Point out inconsistencies between plans or with the rest of the text.

Base everything on the text above. Do not invent competitor prices, conversion rates or industry benchmarks.

How to use it

Paste the pricing page text, including footnotes and FAQs, and describe your usual buyer. Test any big change with real visitors before rolling it out.

Example

pricing page
Starter $9/mo — 10k pageviews, 1 site, email support Growth $19/mo — 100k pageviews, 10 sites, priority support, API access* Business $49/mo — 1M pageviews, unlimited sites, everything in Growth All plans: GDPR compliant, no cookies, 30-day free trial *API available on annual plans Save 2 months with annual billing! FAQ: What if I go over my limit? We'll let you know.
customers
Freelancers and small agencies running sites for clients