Prompts
Marketing

Review your landing page copy

Find unclear messaging and give each issue a concrete rewrite.

by Appndo

Tested on GPT-6.1 Sol, Claude Opus 5.5, Gemini 3.8 Flash · Verified Oct 28, 2026

The prompt

Review this landing page copy for {{audience}}.

{{copy}}

Assess clarity, relevance, evidence, and the call to action. For each issue, quote the original wording, explain the friction, and suggest a rewrite. Do not invent customer claims or metrics.

How to use it

Paste the page copy, then describe your intended customer. Check that any suggested claims are supported before publishing. Example audience: operations leads at agencies with 10–50 people.

Example

Inputs

audience
freelancers and solo consultants who dread bookkeeping
copy
Headline: The Future of Financial Management Sub: Ledgerly leverages AI-powered automation to revolutionize how businesses handle their finances. Features: Smart invoicing • Bank sync • Expense tracking • Reports Trusted by thousands of businesses worldwide. CTA: Get Started

Output

The copy names the product category but misses the audience’s main concern: bookkeeping feels like an unwelcome extra job. Use plain language, connect features to practical tasks, and replace unsupported claims with verifiable facts.

AreaOriginal wordingFrictionSuggested rewrite
Clarity“The Future of Financial Management”Abstract and broad. It doesn’t explain what Ledgerly does or why a freelancer should care.“Bookkeeping for people who’d rather do client work”
Clarity and relevance“Ledgerly leverages AI-powered automation to revolutionize how businesses handle their finances.”Jargon obscures the value. “Businesses” feels generic, while “revolutionize” promises more than the copy demonstrates.“Keep invoices, expenses, and financial reports together—with bank sync to help you stay organized.” Use this only if the features work together as described.
Relevance“Smart invoicing • Bank sync • Expense tracking • Reports”These are feature labels, not clear uses. “Smart” is especially vague.“Create invoices • Connect your bank • Track expenses • View financial reports” — provided each action accurately describes the product.
Evidence“Trusted by thousands of businesses worldwide.”This is a specific customer claim without supporting evidence in the supplied copy. It also offers little reassurance about suitability for solo work.Remove it unless verified. If accurate, use a positioning line instead: “For freelancers and solo consultants.” This clarifies the audience without implying customer adoption.
Call to action“Get Started”Readers can’t tell whether they’ll create an account, enter payment details, or book a call.Name the actual next step: “Create your account,” “Start your free trial,” or “Book a demo.” Mention a free trial only if one exists.

The strongest direction is concrete and calm: explain what Ledgerly helps people do, show the workflow, and make the next step explicit. Keep AI secondary unless you can explain exactly which bookkeeping task it handles.

One real run with the example above. Results vary between runs and models.